Monday, January 19, 2015

Ferrari LaFerrari 2014

After years of speculation, the successor of the legendary Ferrari Enzo is finally out. The supercar made its world debut today at the 2013 Geneva Motor Show and it comes with a rather unexpected surprise: its name!
Previous rumors suggested the model could be called either F70 or F150, but Ferrari decided to go with something odd: LaFerrari! No, it is not a joke!
Why did the company make such a radical decision on the name? Well, the answer is offered by Ferrari’s President, Luca di Montezemolo himself who declared: "because it is the maximum expression of what defines our company – excellence." While we appreciate his answer, we still have to admit the name sounds a little bit silly.
Everything else on the new LaFerrari is also a big surprise, starting with its exterior design language and up to the innovative HY-KERS system used for the first time in a production version Ferrari.
Updated: 03/22/2013 Ferrari has unveiled a new behind-the-scenes video revealing how the official video for the new LaFerrari have been filmed.
Updated: 04/08/2013: Ferrari has unveiled a new video featuring Fernando Alonso behind the wheel of the new LaFerrari supercar.
Updated 04/30/2014: Ferrari unveiled a new video showing the new LaFerrari in action at the Fiorano circuit and around the Maranello roads. Enjoy!





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